You Are Your Brand: Personal Branding to Drive Growth
This important session at the 2016 RLI Leadership Summit will teach you how to craft a compelling story about your value to patients and health care.
There are distinct examples of branding and personal branding that have brought recognition and the consequence of strengthened market share for both individuals and organizations in Radiology.
When you tell the story of how your skills are not just helpful but are critical to providing the highest-quality of patient care, it must be told in a way that resonates.
In this session, you will:
- Learn how the core concepts of Personal Branding can be applied to raise your professional profile and ultimately grow your practice
- Uncover your unique strengths, skills, and talents
- Deliver a memorable elevator pitch
- Project a positive professional presence
- Learn strategies to build your network in person and online.
The session will include a panel of your successful peers who will talk about their experiences in building a personal brand.